Summit US Sessions PMKTG_Programs of the Year Portfolio Marketing_Atlassian

Programs of the Year: Portfolio Marketing — Atlassian

Thursday May 7, 2020 | 11:10 AM - 11:30 AM

Speaker(s):  Katie Fabiszak, Jessica Seitz, RJ Gazarek

Track(s): Portfolio Marketing

Driven by conversations with hundreds of organizations, our Programs of the Year sessions showcase the programs our analysts have chosen as best-in-class across marketing, sales and product disciplines — in the client’s own words. During this Programs of the Year session, Jessica Seitz and RJ Gazarek of Atlassian will describe how their organization used a persona-based approach and messaging to achieve award-winning results.

May 4–7, 2020 | Live Virtual Experience

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