Summit US Sessions MOS_Programs of the Year Marketing Operations_PTC

Programs of the Year: Marketing Operations — PTC

Thursday May 7, 2020 | 11:10 AM - 11:30 AM

Speaker(s):  Cristina De Martini, Mariana Cogan, Saima Rashid

Track(s): Revenue Operations, Marketing Operations

One of the most common questions SiriusDecisions analysts get from clients is, “Can you show me an example of someone who’s doing ‘X’ the best?” During this Programs of the Year presentation, Mariana Cogan and Saima Rashid of PTC will highlight how marketing operations took the initiative in their organization to drive the digital transformation of marketing.

May 4–7, 2020 | Live Virtual Experience

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