Summit US Sessions MOS_Programs of the Year Marketing Operations_Medidata Solutions

Programs of the Year: Marketing Operations — Medidata Solutions

Thursday May 7, 2020 | 10:50 AM - 11:10 AM

Speaker(s):  Cristina De Martini, David McKie, Justin McDonald

Track(s): Revenue Operations, Marketing Operations

Driven by the conversations of Forrester SiriusDecisions analysts with hundreds of organizations, our Programs of the Year sessions showcase the programs our analysts have chosen as best-in-class across marketing, sales and product disciplines — in the client’s own words. In this session, David McKie and Justin McDonald of Medidata Solutions, a Dassault Systèmes company, will explain how their organization revamped operational processes to drive significant improvements in marketing efficiency and effectiveness.

May 4–7, 2020 | Live Virtual Experience

 
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